Hey Mood Pants(ers)
Welcome to another blog. It’s been a manic Mood Pants month, I didn’t know what the word busy meant when someone would say “if I have 5 minutes to spare” Surely they can meet up for a coffee or a quick pass by. Now I know. Ready our stock, pack the pants and time manage ourselves to our Christmas events. We have been running around like mad elves, there is no time for Luke and I to sit on a shelf like #elfontheshelf and I’m pretty sure there wasn’t much time to put on our trousers, let alone both trousers and pants!
We were go, go, go for 3 weekends and a few week days and have already made an entrance to all of our Christmas events. We have had 8 out of 9 very successful turn outs and it has given us ideas to do bigger and better next year. We are so overwhelmed with the amount of good feedback we have received, the amount of laughter it has brought to people and the amount of interest you guys have shown. People appreciate our good quality material and our funny designs. Grumpy Pants made you laugh, and Hangover Pants made you smirk, as many of you had your mulled wine in one hand, and your eyes on our funny knickers. It was fantastic how many people could relate with the moods and that is what Mood Pants is all about. It’s like memes on underwear. We had some hilarious sales including a group of friends who instantly spotted our Horny Pants to then find themselves buying them for a male friend who apparently was caught sniffing panties. (I hope you have a great Christmas whoever you are) 😉
Overall Bishops Stortford was our 4th and furthest away event and was our best event. Followed by the event which brought the most fun – Tring. We had the main stage right opposite and we couldn’t have asked for better atmosphere!
Many of you want to know and regularly ask do Mood Pants change colour… Is it the design? Is it the cotton? No wait, does it make your bum light up? Well… unless you want someone to know whether you’ve farted, it isn’t ideal. It would have to work with temperature. The good thing is that Mood Pants make you laugh with our funny and relatable designs. Just ask the women who have a little (or big) cactus on their bum.
But What makes a good pair of pants to you? Material? Fit? Colour? We designed Mood Pants with the knowledge of every day struggles of underwear that we face. How many of us suffer from chaffing, burning or your pants riding up your bum? It’s just pants, isn’t it? and sometimes ‘granny panties’ just don’t do it, they just don’t feel like sexy underwear. You want to feel good underneath at least right?
Here’s how we made Mood Pants perfect
We went through 4 sampling processes of a single design to get exactly what we wanted, we didn’t want our designs to crumble off your bum and we didn’t want material that caused everything down there to burn. Polyester, for example makes it very hard for your body to breath, ever had horrendous sweaty patches? We also know the struggles with itchy labels. Who cuts their labels off to then forget what size undies you have on? The label should fit nicely and with our waistband, it fits even nicer. We notice greatly how people’s minds change when we pass them the pants, “have a feel” and a sense of relief comes across their face. Quality check… Tick. Know what you’re buying into and that’s what we love about our brand. It’s an experience as well as a use. We pride ourselves on a comfortable experience. It’s an experience of buying a great gift as well as giving. I certainly rotate, flip, move and look at a gift in much detail to know exactly what I’m buying, and I enjoy knowing that I have found a fun gift for somebody that will make them laugh and enjoy their Mood Pants as much as I did buying it.Our mums would know a lot about the experience, they spend a lot of the time in our wash-test department, washing and drying pants to check their wash ability and that they don’t lose their colour and design or shrink. Bless them, shout out to Lucienne and Louise!
The men have been just as involved with Mood Pants as you ladies out there. I encountered what I called the three wise men at one of our Christmas events. A quirky guy from one of our events called me a hustler, the second one shook my hand and the other one took it with great pride that he would wear a pair of Horny Pants. With that, one of the most asked questions is… Do you do men’s underwear? We didn’t realise how popular the idea would be until so many women have been eager to buy for their grumpy husbands, or girls for their lazy dads. And with the men’s range, you men are the ones that want to buy it most! You already love buying these gifts for your special ladies to put in their stockings or maybe put a big red bow on them. So it’s only fair if we give you lads something to prance about in. We are already looking for a set of men who would love to be in our men’s launch photo shoot. All sizes and shapes. Whether you’re a gym fanatic or you like to stay the way you are, if you want to be one of these lucky lads, or know somebody who would, drop us an email to be added on our exclusive modelling list and who knows you might be one of the first to wear men’s Mood Pants! Onwards and upwards, who knows what is in store for our Mood Pants venture.Secret Santa’s and stocking fillers? Everyone needs pants be we also need Christmas ideas. Christmas is such an open and jolly time of year but with this many can’t wrap their head around what to get for their significant other and get their knickers in a twist wondering what on earth to buy! It was very interesting to see how many people came back to our pop-up shop to secretly buy a pair of Mood Pants. The men were back once their wives had wandered off, and friends and colleagues who were in need of a secret Santa snuck into our stall. You couldn’t have guessed that Horny and Grumpy were their hilarious top picks, could you? With secret Santa you can be as creative and cheeky as you like, and a priceless reaction would be your boss or friend receiving Horny or Grumpy Pants. They certainly can’t tell you off as remember, it’s a secret! But if you like a laugh like me the person would probably know who’s behind this. As for stocking fillers, a range of small and different types of gifts make the perfect addition for her. Etsy is a good online store to find unique gifts and presents, we have also just started selling on Etsy.
Categorise your Christmas shopping plan like this;
· Beauty? Maybe makeup, skin care or perfume
· Clothing like socks or Pants are great additions at Christmas
· something personalised or relatable to that person
· A joke present that makes them laugh out loud.
· Food (could be homemade) And be creative 😉
· Useful and practical: my dad usually likes a box of golf balls or maybe a Diary for your busy lady
· And finally – maybe a gift card to let them decide?
(Finishing touches: Confetti, red ribbon and decorative wrapping paper make a great addition to a well thought out stocking)The great thing is, with stocking fillers, is that you can have a price range of £5 for each gift or maybe just under a tenner. Sometimes it’s the little thi ngs that count and you can have fun and play around with what you want your perfect stocking to look like.
To wrap this up, a massive thanks to all of our team from Luke and I ( Louise, Jordan, Lynne, Latia, Erim and we can’t forget Tony who was our pop up chauffer for the month, there every step of the way) Starting a business means asking for help and gathering a team that want to help you on your venture. December is only the start and we will make 2019 our year!
See ya soon!,